Showing posts with label pricing. Show all posts
Showing posts with label pricing. Show all posts

Tuesday, July 20, 2010

Just f.y.i....

Custom book order listings are in the shop!


Keep in mind that these listings are only the most popular options, I'll gladly put together any type of book you can dream up. Also check out the new pages at the top of my sidebar which explain custom book pricing and list all stock image options. As I was going through all of the appliques I've made I realized that there needs to be another "most complex" level for pricing so that will be reflected on those pages.

All in all I'm very pleased with how the pricing formula has worked out--most options remain around the same price for a book with simple images (which are pretty cool, if I may say so ;) and go up in price slowly as more complicated images are added.


Please don't hesitate to get in touch if you have any questions or comments or ideas! Or, you know, if you'd like to order a book ;)


Right now I'm only accepting 6 to 8 custom orders per month so please get in touch soon if you're interested!

Friday, July 16, 2010

Custom book pricing

Okay, so I've been working really hard on coming up with a pricing plan for my work, stretching my math skills to their (admittedly short) limit. I think I've cracked the code and I'm feeling pretty good about it despite my fear of under/overcharging.

Without further adieu, here it is...

Price for base book (no images/embroidery)
6 page: $16
8 page: $20
10 page: $24

Price per image
Stock
Simple: $5
Medium: $7
Complex: $10
Custom
Simple: $6
Medium: $8
Complex: $12

Price per page for embroidery
Single word/phrase: $2
Bilingual: $3

Cover Style
Monogram: $4
Full name appliqué: $8

*a simple dedication can be added to the back cover free of charge.

So basically you start with the book length you'd like, decide if you'd like a monogram full name on the front and whether or not you'd like embroidery, and then choose your images. Here are some examples of what I mean by simple, medium and complex images:

Simple: These are straighforward images composed of 2 or less pieces and easy to cut and sew.
Medium: These are images that are composed of 3 or more pieces or are more intricate to cut and sew.

Complex: These are either super custom images or very intricate images with lots of detail and/or embroidery.

(EDIT: after going through all of the images I realized that there needs to be another category: most complex ($15 stock, $17 custom). It's all explained here.)

Stock images are ones I have already made templates for--there are a lot of them! I'll be spending some time over the weekend cataloging all of them. Custom images are ones that I haven't done before and include custom portraits (like the house and dog above).

So, basically the options range from $50 for a simple monogram 6-page book without embroidery to $172 for the most complicated 10-page book ever. I admit, I have to regulate my breathing when I look at that last figure (yikes! that's a lot of money...) but the fact is that that book would be worth every penny, and is unlikely to be ordered. Still, if anyone out there is itching for a crazy-cool custom 10-page cloth book I'm game!

I will try to add some generic listings to the shop that can be purchased for custom books, or at least figure out a straightforward way for folks to order a book. It's definitely a challenge to sell custom items on Etsy; I'm thinking about hiring a web designer to help me put together a site that will work with the system I've put together. Not until I make some money, though!

It's definitely been difficult to put this all together but I really want to continue in this work while making it as affordable as I can. I am always open to working with people individually and welcome new ideas from customers which may be more affordable. I welcome offers of trades, too and will work with folks on payment plans, etc. It's important to me to have options that most everyone can afford so I will also have lots of other options in my shop (readymade books, single image hoops, buntings...) at a lower price point.

I'd love to hear any comments or questions you have about this or any other topic!